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chore(skills): prune marketing catalog

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Julian lechner committed 2026-09-30 17:06:35 +02:00
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shared/skills/offers/references/offer-formats.md
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@@ -195,11 +195,11 @@ You sell a tool with tiered subscriptions.
### What to watch
- **Pricing tier > offer construction** — for self-serve SaaS, packaging and value metric do more work than guarantees and bonuses. Use the `pricing` skill.
- **Pricing tier > offer construction** — for self-serve SaaS, packaging and value metric do more work than guarantees and bonuses.
- **Free trial design IS offer design** — length, gated features, credit-card-required vs not, automatic conversion. Each is an offer decision.
- **Annual prepay is the offer lever** — same product, different commitment, often 20–40% discount. Many SaaS conversion lifts come from improving the annual offer, not the monthly.
For SaaS, this skill is supplemental. Read [`pricing`](../../pricing/SKILL.md) first.
For SaaS, this skill is supplemental. Consider tier structure and packaging first.
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