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MyAiConfiguration/shared/skills/site-architecture/references/url-structure.md
T
Julian lechnerandClaude Opus 5.5 c14101e60d refactor(skills): move site-architecture catalogs to references
Keep the decision steps in SKILL.md and move catalogs, examples, and
checklists verbatim to references/ to reduce the context cost of loading the
skill.

Co-Authored-By: Claude Opus 5.5 <noreply@anthropic.com>
2026-10-01 11:01:55 +02:00

2.3 KiB

URL Structure

Design Principles

  1. Readable by humans — /features/analytics not /f/a123
  2. Hyphens, not underscores — /blog/seo-guide not /blog/seo_guide
  3. Reflect the hierarchy — URL path should match site structure
  4. Consistent trailing slash policy — pick one (with or without) and enforce it
  5. Lowercase always — /About should redirect to /about
  6. Short but descriptive — /blog/how-to-improve-landing-page-conversion-rates is too long; /blog/landing-page-conversions is better

URL Patterns by Page Type

Page Type Pattern Example
Homepage / example.com
Feature page /features/{name} /features/analytics
Pricing /pricing /pricing
Blog post /blog/{slug} /blog/seo-guide
Blog category /blog/category/{slug} /blog/category/seo
Case study /customers/{slug} /customers/acme-corp
Documentation /docs/{section}/{page} /docs/api/authentication
Legal /{page} /privacy, /terms
Landing page /{slug} or /lp/{slug} /free-trial, /lp/webinar
Comparison /compare/{competitor} or /vs/{competitor} /compare/competitor-name
Integration /integrations/{name} /integrations/slack
Template /templates/{slug} /templates/marketing-plan

Common Mistakes

  • Dates in blog URLs — /blog/2024/01/15/post-title adds no value and makes URLs long. Use /blog/post-title.
  • Over-nesting — /products/category/subcategory/item/detail is too deep. Flatten where possible.
  • Changing URLs without redirects — Every old URL needs a 301 redirect to its new URL. Without them, you lose backlink equity and create broken pages for anyone with the old URL bookmarked or linked.
  • IDs in URLs — /product/12345 is not human-readable. Use slugs.
  • Query parameters for content — /blog?id=123 should be /blog/post-title.
  • Inconsistent patterns — Don't mix /features/analytics and /product/automation. Pick one parent.

Breadcrumb-URL Alignment

The breadcrumb trail should mirror the URL path:

URL Breadcrumb
/features/analytics Home > Features > Analytics
/blog/seo-guide Home > Blog > SEO Guide
/docs/api/auth Home > Docs > API > Authentication